Shared Vision Group


USClearing House Case Study

Background

Founded in 1979, US Clearing is a wholly owned subsidiary of FleetBoston Financial Corporation (NYSE: FBF), the nation's eighth largest diversified financial services company. They provide full-scale execution, clearing and business enhancements for approximately 400 progressive investment firms. US Clearing maintains over 1.5 million customer accounts for brokerage firms and banks nationwide. As a member of all the major exchanges, they offer execution and clearing services on both a fully disclosed and omnibus basis. Their customers count on them for fast, accurate, reliable trade processing, record keeping and reporting. Their services range from executing customer orders, maintaining cash, margin and option accounts, to producing and distributing customized confirmations and statements.

Problem

US Clearing had a successful public web site. But in today's ever-changing environment and with the evolution of design and database technology, they wanted to provide their users with a fresh, up to date and customized interface.

Solution

US Clearing requested that Shared Vision Group help architect and develop their new public web site. Our team of professional developers and graphic designers studied US Clearing's market and users as well as their competition. Armed with a great deal of knowledge, we quickly developed highly customized scenarios of web pages showcasing the technology, operations, and products and services offered by US Clearing.

Results and Benifits

The new web site introduces - in a bold new way - all of the products and services offered by US Clearing. Our developers and graphic designers utilized the latest design technologies such as Flash, dhtml pop-up menus, and javascript navigational links to produce an efficient and appealing site to draw new clients and satisfy the variety of needs of regular users. The US Clearing web site was developed on time and on budget.